LG’S Latest Social Responsibility Initiative Educates Women in Cooking, Nutrition, and Health

Jeddah – April 16th, 2008 – LG Electronics, the global & regional digital leader, and United Yousef M. Naghi Co. Ltd., LG home appliances distributor in Saudi Arabia, launched the first cooking academy in the Saudi Arabia. The Event was attendee by a large number of VIPs guests and guest of honor Ms. Madawi Al Hasson – Chamber of Commerce Board Member, as will as guests from the local universities and colleges. The LG Cooking Academy will offer women a valuable opportunity to learn about various cooking styles and methods, Nutrition, and Health. Entrance to the Academy will be free of charge, as it will equip young Saudi females with desperately needed skills that will enable them to successfully fill jobs in the cooking, Nutrition, and Health Sectors in the Kingdom.

“The academy’s will be exciting because it will include a lot of fun activities, and will provide trainees with the opportunity to experience various ways of cooking techniques using LG’s latest home appliances and new technology products”, explained, Mr. K W Kim, CEO Regional Company. He added “LG Cooking Academy’s will enable trainees to learn how to prepare special kind of food for people with special care and those who are in need for diet food, by experts in the field of health and nutrition from notable chief, specialized doctors, and Nutrition specialists.”

He added, “We have prepared a cooking manual that trainees will use during their training in the academy to instruct attendees on how to cook special and easy recipes on the LG microwave (Solar Dom).

LG’s General Manger Mr Simon Lee, express his pride, saying that “We are very excited because this Academy will be the first of its kind in Jeddah, and we are strive to see a lot of trainee joining us in the LG Cooking Academy, and we plan to expand to other regions in Saudi next year.”

“Several amazing opportunities will be available to the academy’s attendees, trainee will have the opportunity to participate in LG annual cooking contest that we will be held in cooperation with United Yousef M. Naghi Co, in which will be covered by notable T.V. and radio channels. Trainee will also learn to cook foods that cater for different lifestyles from healthy food to gourmet cooking. Upon completion of each course, trainees will receive certificate from the LG Cooking Academy as reward for their participation and achievements.

“Since the launch of the cooking contest last years, we have witnessed a positive impact by a huge number Saudi female from all ages, and that what encouraged us and LG Electronics to establish the Cooking Academy, said, Shk. Ammar Naghi – president of United Yousef M. Naghi Company, he added, “We see a great potential in the academy to create a difference for many females”.

Worth to mention that, The cooking academy will be supervised, by Dr. Eman Al Ayobi. specialized doctor in the field of Health care dietary and nutrition with more than eleven years of experience in the field. Adding to that, LG Electronics will launch a TV cooking Show on Future TV starting on April 15th, the show will be hosted by the chief. Alludeen Nanneh a will experienced cook to demonstrating various cooking methods and food using LG Electronic Equipment (Microwave (Solar Dom). The Cooking Academy

L.G Academy’s management extends a warm invitation to all Saudi women to attend the academy and ensures them that registration will be done smoothly and directly through News Paper Campaign.

About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 82,000 people working in over 110 operations including 81 subsidiaries around the world. With 2007 global sales of USD 44 billion, LG is comprised of four business units - Mobile Communications, Digital Appliance, Digital Display and Digital Media. LG is the world’s leading producer of mobile handsets, flat panel TVs, air conditioners, front-loading washing machines, optical storage products, DVD players and home theater systems. For more information, please visit www.lge.com.